Singapore's MediaCorp Harmonizes Production with NETIA's Radio-Assist 8

Tight Integration with ENPS and Wider Access to Production Tools Boosts Productivity and Program Quality

CLARET, France - 6th of June, 2012 - NETIA, a leading software manufacturer of media asset management and radio automation solutions, today announced that Singapore's largest broadcaster MediaCorp has installed NETIA's Radio-AssistTM 8 at the heart of its radio production system. MediaCorp runs thirteen free-to-air radio channels, broadcasting in ten languages to Singapore's cosmopolitan audiences.

Installed and integrated in collaboration with BCI, NETIA's principal dealer in south east Asia, MediaCorp's Radio-Assist system automates the radio production chain from ingest to delivery, and equips the broadcaster's newsroom with the tools to record, schedule and edit, with simultaneous access for up to 50 journalists.

Radio Assist 8, tightly integrated via a MOS Protocol to MediaCorp's ENPS News Room system, provides added value by making content intuitively accessible to all the broadcaster's production staff. Radio-Assist modules for browsing, multitrack editing and audio playback can be opened from within the ENPS interface, and any changes made in the ENPS rundown are automatically duplicated in the Radio-Assist broadcasting tool Air-DDO, even if the program is already on air. Offering a further productivity benefit, the Radio-Assist 8 user interface supports all the languages spoken by MediaCorp's multilingual staff.

"The ability to integrate so tightly with the ENPS system, together with the big advantage of the multi-language operating environment means that Radio-Assist 8 delivers a real saving in time and costs for MediaCorp, as well as allowing the broadcaster to provide a higher quality service to its audiences," said NETIA.

NETIA's Radio-AssistTM family of digital audio software programs covers each part of the production and broadcast workflow, allowing users to record, edit, or prepare a playlist. In addition to new browse and publishing tools for full multimedia functionality, the software features tools for acquisition, sound-file editing, commercial and music production, newsroom systems, scheduling, multicasting, and administration.

About MEDIACORP

MediaCorp is Singapore's leading media company with the most complete range of platforms, spanning television, radio, newspapers, magazines, movies, digital and out-of-home media. It pioneered the development of Singapore's broadcasting industry, with the broadcast of Radio in 1936 and Television in 1963. MediaCorp runs 7 television channels and 14 radio channels, making it the largest media broadcaster and provider in Singapore. More information : http://www.mediacorp.sg

 

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